1973
BORN IN GRENOBLE
FIRST PIANO COMPOSITION
Aged 14, inspired by Pink Floyd
Listen to compositions by Cyril Jamelot
1987
1990
First steps in free diving
Sea, calm and respect… to get out of the comfort zone!
PRÉPA HEC MARSEILLE
1992
1993
Rugby for Marseille
Team spirit, courage and resilience!
Kedge Business School
BA in European Management and Marketing
1993
1995
Middlesex University London UK
BA Honours European Management & Marketing
Coca Cola UK
Business Analyst – Major project : Diet Coke Relaunch
1997
1998
Yoplait UK
Building of the research department
COCA COLA BELGIUM
Consumer Insights Manager Group
KEY PROJECTS :
Coke Light NEW TASTE
Aquarius NEW RANGE
Coke light Lemon LAUNCH
Chaudfontaine REBRANDING
1999
2003
Nalu concept ceation
- Brainstorming
- Consumer tests
- R&D colaboration
- Strategy and positioning
- Packaging Design
ALPRO
International Marketing & Research Director
International Research Manager
Key projets:
New international strategy
International campaign development
New design development
International Consumer Research department cration
Alpro Light launch
2004
2007
First experience in extreme Skiing
Push the limits and discover your personal sotrytelling…
Founder of Sens21
International Qualitative Research company
Strongest growing research company in the first three years of business
2009
2009
Mountain on wheels…
Mountain bike: speed and adrenaline
Publication « I Love Marketing » in French & English
Edition Academia – L’Harmattan
Find it on Amazon !
2012
2016
Founder of Morphoblue
MORPHOBLUE is an inernational market research and marketing consultancy company
Marriage and wedding!
Beyond the sentimental side, it is also the marriage of Marketing and digital.
Cécile Jamelot Offers the digital touch to our company: Notre organisme de Formation et Conseil en Marketing CECYDI
2018
2018
Novel published « Ils étaient là »
A passionate mix between writing and Storytelling, my first novel to be found on Amazon !
Co-Creation of Cecydi
Branding and communication agency
Discover on: www.cecydi.fr
2019
