

1973

BORN IN GRENOBLE
FIRST PIANO COMPOSITION
Aged 14, inspired by Pink Floyd
Listen to compositions by Cyril Jamelot
1987

1990

First steps in free diving
Sea, calm and respect… to get out of the comfort zone!
PRÉPA HEC MARSEILLE
1992

1993

Rugby for Marseille
Team spirit, courage and resilience!
Kedge Business School
BA in European Management and Marketing
1993

1995

Middlesex University London UK
BA Honours European Management & Marketing
Coca Cola UK
Business Analyst – Major project : Diet Coke Relaunch
1997

1998

Yoplait UK
Building of the research department
COCA COLA BELGIUM
Consumer Insights Manager Group
KEY PROJECTS :
Coke Light NEW TASTE
Aquarius NEW RANGE
Coke light Lemon LAUNCH
Chaudfontaine REBRANDING
1999

2003

Nalu concept ceation
- Brainstorming
- Consumer tests
- R&D colaboration
- Strategy and positioning
- Packaging Design
ALPRO
International Marketing & Research Director
International Research Manager
Key projets:
New international strategy
International campaign development
New design development
International Consumer Research department cration
Alpro Light launch
2004

2007

First experience in extreme Skiing
Push the limits and discover your personal sotrytelling…
Founder of Sens21
International Qualitative Research company
Strongest growing research company in the first three years of business
2009

2009

Mountain on wheels…
Mountain bike: speed and adrenaline
Publication « I Love Marketing » in French & English
Edition Academia – L’Harmattan
Find it on Amazon !
2012

2016

Founder of Morphoblue
MORPHOBLUE is an inernational market research and marketing consultancy company
Marriage and wedding!
Beyond the sentimental side, it is also the marriage of Marketing and digital.
Cécile Jamelot Offers the digital touch to our company: Notre organisme de Formation et Conseil en Marketing CECYDI
2018

2018

Novel published « Ils étaient là »
A passionate mix between writing and Storytelling, my first novel to be found on Amazon !
Co-Creation of Cecydi
Branding and communication agency
Discover on: www.cecydi.fr
2019
